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Citibank planning Facebook banking?

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July 16, 2012

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Citibank planning Facebook banking?

Global banking giant Citi has turned to the social media to gauge the public mood on offering banking transactions through Facebook – a service already being offered by Indian banking giant ICICI Bank.

US-based Citigroup attracted the attention of hundreds of people within minutes of it posting messages on social networking platforms Twitter and Facebook last night about banking services on Facebook.

“If you could do your banking on Facebook – Would you?,” Citi asked on its official Twitter and Facebook pages, evoking mixed reactions from the public – ranging from a straight ‘no’ to certain “yes” and also comprising of many guarded replies expressing concerns about safety issues.

While Citibank was non-committal on whether it was actually planning to offer banking services on Facebook, most of the replies to its message asked whether it would be secure to conduct banking transactions through a social networking platform like Facebook [read more].

The article was originally published on IBN on 15 July, 2012. Image courtesy of Foter.com

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